1. Controller:

Company: MicroChemicals GmbH
Managing Directors: Dr.-Ing.
Titus J. Rinke, Dr.-Ing. Christian Koch
Address: Nicolaus-Otto-Str. 39, 89079 Ulm
Phone: +49 (0) 731 977 343 0
Fax: +49 (0)731 977 343 29
Email: info(at)

Data Protection Officer:

Marc Weiß Verwaltungs-GmbH
Herr Marc Weiß
Herrenkellergasse 6
89073 Ulm

2. Definitions

The privacy policy uses the following terms as defined by the General Data Protection Regulation:

-    “Personal data” means any information relating to an identified or identifiable natural person (“data subject”); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;

-    “Processing” means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction;

-    “Controller” means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data;

-    “Processor” means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller;

-    “Recipient” means a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients; the processing of those data by those public authorities shall be in compliance with the applicable data protection rules according to the purposes of the processing;

-    “Third party” means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data;

-    “Consent” of the data subject means any freely given, specific, informed and unambiguous indication of the data subject's wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her;

-    “Cross-border processing” means either

          • processing of personal data which takes place in the context of the activities of establishments in more than one Member State of a controller or processor in the Union where the controller or processor is established in more than one Member State; or

           • processing of personal data which takes place in the context of the activities of a single establishment of a controller or processor in the Union but which substantially affects or is likely to substantially affect data subjects in more than one Member State;

3. Type, scope and purpose of processing, and legal bases

3.1    We process the following types of data:

-    Customer data (data from customers and customer contacts, name, gender, date of birth, address, phone and fax numbers, email address, account details);

-    Usage data (websites visited, access times, location, etc.).
-    Communication data (information about the device, IP addresses, etc.).

-    Contract data (contract text, payments)

3.2    There exist the following categories of data subject:

-   Users of our websites (hereinafter referred to as “Users”), other interested parties and participants in competitions;

-    Purchasers of our goods and services (hereinafter referred to as “Customers”); other business partners.

3.3   Data processing is carried out for the following purposes and using the following legal bases:

-   For the presentation, maintenance and improvement of our website, including all User features, as evidence; this is done on the basis of Article 6(1)(f) GDPR (safeguarding of our legitimate interests). Communication and usage data is processed, and data is generally not passed on to third parties, unless there is a legal obligation to do so (Article 6(1)(c) GDPR).

- For processing usage data (websites visited, products viewed) and content for advertising purposes, in particular for personalised product information; this is done on the basis of Article 6(1)(f) GDPR (safeguarding of our legitimate interests).

-   For responses to enquiries via a contact form, email correspondence with Users and Customers, running a competition; processing is carried out on the basis of Article 6(1)(b) GDPR.

-    For requests to join the partner programme; when a partner account is created or modified for our websites, Customer and contract data and, if applicable, content are processed in order to be able to provide the services for partners on the websites, in accordance with Article 6(1)(b) GDPR; in addition, communication data may be processed as evidence and for protection against misuse of the features, in accordance with Article 6(1)(f) GDPR (safeguarding of our legitimate interests).

-    Customer and contract data are processed to carry out contractual obligations to Customers and other contractual partners. If data to be entered in forms is marked as mandatory, this is because the data is required for us to fulfil the purpose described. -    Processing is carried out on the basis of Article 6(1)(b) and (c) GDPR.

-    For our own marketing; provided that consent has been obtained, processing is carried out in accordance with Article 6(1)(a) and Article 7 GDPR, and otherwise for the protection of our legitimate interests: Article 6(1)(f) GDPR.

Where our processing is based on further legal bases, they are given below in the further remarks.

4. Data recipients and third countries

We only pass on your data to the shipping company we contract to deliver your goods to the extent necessary to ensure your goods are delivered. When your payment is processed, we may forward the data required as part of payment transactions (name, account data, email address, purchase price) to a payment service provider and/or to a bank contracted to handle the payment. Other categories of recipients are hosting providers, parties involved in the inventory management and financial accounting systems, external customer service providers, and possibly suppliers.

Data is transferred and disclosed to recipients, processors or third parties solely in the context of the legal basis (see point 2.4 above) or if there is a further legal obligation to do so. Processors’ access to data is granted in strict compliance with Article 28 GDPR.

5. Erasure of data

Data is erased on the basis of Articles 17 and 18 GDPR; the same applies to a limitation of the processing and the blocking of data. Data is deleted and processing is limited if and to the extent that they are no longer required in order to achieve a stated purpose, unless erasure is prohibited by law (as with retention requirements to comply with commercial or tax law, for example) or unless alternative agreement has been reached.

According to Section 257 of the German Commercial Code (HGB) and Section 147 (1) of the Fiscal Code of Germany (AO), all businesses are obliged to keep trading books and records, inventories, opening balance sheets including operating instructions, annual financial statements, other organisational documents and accounting records for a period of ten years; for trade and business letters, a period of six years applies.

6. Cookies

“Cookies”are small files that are stored on Users' computers and which contain various pieces of information. They serve to establish the identity of the User and the User’s device as well as to safeguard information provided by the User during their visit to the website. They are used alongside temporary cookies (“session cookies", such as the contents of a shopping cart), which are deleted after you leave the website and close down your browser. Persistent cookies (such as the last login, websites viewed), on the other hand, are not deleted after you leave the website. So-called “third-party cookies” do not originate from the controller, but from a third party.

You can prevent cookies from being stored on your computer. In your browser settings, you can select the option that cookies are generally not allowed and are only allowed for specific pages. You can also delete existing cookies in your browser settings. However, it should be noted that use of the features on our website may be restricted when cookies are disabled or removed.

7. Hosting

We work with hosting partners to maintain, restore and improve our services, particularly in terms of storage space, computing capacity, our database, infrastructure, maintenance and related services. This may mean that data is processed in accordance with Section 2.1 of this privacy policy; in particular for the collection of data from server log files (server requests). The data is processed on the basis of a legitimate interest on our part, in accordance with Article 6(1)(f) GDPR, in conjunction with Article 28 GDPR. The data is deleted at the latest seven days after it is stored; this does not apply if the data needs to be stored for evidence purposes - data is then deleted when the reason for providing evidence no longer exists.

7. Rights of data subjects

According to the GDPR, you have various rights regarding your data:

-    You may request confirmation as to whether data concerning you is being processed; if this is the case you may request information about this data as well as further information and a copy of the data, in accordance with Article 15 GDPR.

-    You have the right to request that inaccurate personal data be rectified immediately and that incomplete personal data be made complete, in accordance with Article 16 GDPR.

-    You may request that data concerning you be erased immediately (Article 17 GDPR) or restricted in terms of processing (Article 18 GDPR).

-     Under the requirements of Article 20 of the GDPR, you have the right to receive the data that you have provided and to transmit this data to another person without hindrance from us.

-     You have the right to lodge a complaint with a supervisory authority, in accordance with Article 77 GDPR.

-    You may, at any time, withdraw your consent to processing of personal data concerning you with effect for the future, in accordance with Article 7(3) GDPR, and you may object to any further processing of your data, in accordance with Article 21 of the GDPR.


Last updated: May 2021